The issues that Levendary Café is struggling with are standardizing the working processes across the cafes in China and not enough compliance in accounting processes... The 3 purchaser personas while in the case have the next positives and negatives when chosen as focus on buyer segments for the Ontela PicDeck: https://casesolution04040.tokka-blog.com/37323211/the-best-side-of-case-study-solution